Charity Shop Finds: Stylish and Sustainable Choices
Sasha Wood for Sasha's Woodrobe
Glasgow influencers are pioneering a new era of fashion with a sustainable twist.
With new clothing collections dropping each and every day, and fashion trends that don’t last longer than a week, young style influencers are calling for a slower, more sustainable, and more environmentally friendly approach to fashion.
Instagram fashion content creator, Sasha Wood (@sashaawood), has recently launched her own styling brand Sasha’s Woodrobe (@sashaswoodrobe), where she expects to emphasise the value of slow fashion, by helping people style their charity shop finds.
Sasha told The Standard: “I want to help show people that their charity shop pieces can look both sleek and high fashion, rather than the misconception that thrifted finds look tired and exhausted. A lot of my staple garments come from charity shops”
“I want to help show people that they don’t need to shop the latest fast fashion trends and spend £100 on an outfit for a night out that they’ll never wear again, which I’ve been guilty of in the past. It’s more important to consider where the clothes come from, and where they end up going.” She continued.
The ‘slow fashion’ movement stands against wasteful fashion, which has become increasingly worse over the years with the rise of Instagram influencers and the need to keep up with the latest trends.
The term ‘fast fashion’ describes cheaply made massively over produced garments, which often are made in unethical conditions and made of materials which take hundreds of years to biodegrade.
Fast fashion: How clothes are linked to climate change – BBC News
The fashion industry has seen a doubling of its production in the last 20 years.
Aimee Logan (@aimeealexandralogan), is another Glasgow based influencer, model, and stylist with the same ethos as Sasha’s Woodrobe.
“My entire wardrobe is a collection of clothes that I’ve found in charity shops, with a few staple designer pieces that I plan to keep for a long time. Although some of my most beautiful designer wears actually come from local charity shops that I’ve got lucky in” Aimee said.
She continues: “I feel much more accomplished when I find a one-of-a-kind piece in a charity shop, rather than shopping the latest trends and having the clothes delivered to me—it’s causing strain on the environment from the beginning to end of the clothes journey to me and I can’t justify it.”
The fast fashion industry is responsible for releasing 1.2 billion tonnes of CO2 into the atmosphere, which is more than international flights and shipping combined, according to Greenpeace.
“Also, in the economy we’re in at the moment, it doesn’t hurt to try and promote to young people that they don’t need to spend so much money on over-priced, poor-quality clothes that’ll be stuffed in the back of their cupboard within the next month.” She told The Standard.
Charity shops are not the only way to buy slow fashion, but it may be the most easily accessible.
Slow fashion brands include UK based brand Ninety Percent, Stella McCartnety, and Pantagonia.
